The road to becoming successful has always been hard, but here are four steps to ensure entrepreneur success by Entrepreneur.com author Kim Kiyosaki titled “The Four Keys to Raising Capitol”.  ”The key to raising money, whether it’s to start or expand your business or to purchase and operate a rental property, comes down to four factors:”

The Project

The Partners

The Financing

The Management

“If you can show a prospective lender or investor that you have command over these four pieces of the puzzle, then selling will not be an issue, and you will attract more money than you thought possible.”

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Search engine optimization (SEO) is very important in today’s business environment. It is a sophisticated way for businesses and professionals to achieve more website traffic and branding.

This is an article written by Kari Dephillps of TheNetworkJournal.com who wrote 5 ways SEO can increase your client base. Below are just a couple of tips.

1.) Increase your company’s branding

Face it…the easiest way for clients to find you is to know you. Building your company’s branding is one of the most important things you can do to start building your client base and getting your name out there. When used effectively, SEO can bring your company’s name up in many of the top searches, which leads to a lot of exposure for your company. “Most business owners think that they should just build a Web site and that’s it. However, it’s only the beginning,” says LaVon Lewis, president and creative director of Pencilworx Design Group, L.L.C. in Atlanta, Georgia. “The web has evolved and with that evolution studies show that over 60% of individuals search first for a company on the Internet before a phone book or any traditional media. It is very important to have a broad SEO strategy that increases your Web presence, connects with new clients and accomplishes all brand awareness objectives,” he says.

2.) Get to the top

By targeting the right keywords and phrases, entrepreneurs can use SEO to take their small businesses all the way to the top of the search engine rankings. The result? More potential clients will find your company, and you’ll be perceived as more credible than all of the competing businesses that rank below you.

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A credit score is very important. Having a poor credit score can reflect and even restrain you from purchasing things you both want and need to survive. A credit score scale is what measures your actual credit score and explains the impact.

There are several factors involved with a credit score. The FICO score is a number that ranges from 0 to 780. A good credit score is one that is above 620. Not making payments on time and collection accounts reflect poorly on credit scores.

Below is a helpful video about how to rebuild your credit score.

For those of you who are unaware of what a 401k is. It is a savings plan that allows employees to contribute a fixed amount of income to a retirement account and defer taxes until withdrawal. 401k is incredibly important to maintain throughout the years. So when you retire you have a way to survive after employment.

Below is a informational video about how you can take advantage of your 401K.

Today, technology runs about every business.  It is the backbone of working, processing, understanding systems and filing away resources.  So why do we need more education regarding what types of technology to implement, why and how to utilize it correctly and what happens if we ignore the seriousness of the issues surrounding IT?

According to an article written by Judi Light Hopson, an eHow Contributor, it is important to “encourage new employees to help with marketing. Encourage them to hold seminars in the community. Help them rehearse presentations of what services are available. Create visual presentations and slide shows to educate business owners about help with software, repairing computers, creating programs from scratch or consulting work available to expand human resource programs.

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Facebook recently launched a new location-based feature. This means that you can let others know where you are, what you are doing and even what you think of the place you’re visiting. This is okay for your business as Facebook continues to show us opportunities to connect with more companies via the Internet. Your customers are most likely already on Facebook and by adding this feature you become more accessible to them, which in the end, can mean a better return for you and your business.

This is an article written by David Griner from the associatedcontent.com, who stated, “Facebook has 133 million users in the U.S. and 500 million worldwide. When you compare that to Foursquare’s 2 million user base, I think it’s safe to say that checking in just became a phenomenally bigger deal. Before you start setting up an official Place for your business, try it out as a user first. As I mentioned before, you’ll need an iPhone with the free, official Facebook app. Don’t have an iPhone? Borrow one from a friend next time you’re out and about.

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Posted By: Andy Willoughby

Social media is extremely important in today’s business world  especially if your an entrepreneur or aspiring to become one. Social media is used for networking, getting your business name out there for the public to search and therefor become familiar with.  According to www.entrepreneur.venturebeat.com there are 25 social media sites that are ranked as being most helpful for entrepreneurs.

A few of the most popular social media sites include: Facebook, Twitter, and LinkedIn.

To view the complete list click here

First-time business owners must stay focused and  pay close attention to detail. Recently,  www.entrepreneur.com released 10 tips for first-time business owners.

1. Focus. Focus. Focus.
   Many first-time entrepreneurs feel the need to jump at every “opportunity” they come across. Opportunities are often wolves in sheep’s clothing. Avoid getting side-tracked. Juggling multiple ventures will spread you thin and limit both your effectiveness and productivity. Do one thing perfectly, not 10 things poorly. If you feel the need to jump onto another project, that might mean something about your original concept.
2. Know what you do. Do what you know.
   Don’t start a business simply because it seems sexy or boasts large hypothetical profit margins and returns. Do what you love. Businesses built around your strengths and talents will have a greater chance of success. It’s not only important to create a profitable business, it’s also important that you’re happy managing and growing it day in and day out. If your heart isn’t in it, you will not be successful

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Visit 3 Step Plan: http://3stepplan.com

Janelle Duncan, 3 Step Plan member, said that she loves working with Andy Willoughby’s 3 Step Plan for several reasons. “It is a great networking tool. I did not have to hunt down my friends, family and neighbors to build my business. Thanks to the 3 Step Plan, I have built a successful business, I have enthusiasm about my business and am confident in what I am doing,” said Duncan.

Ellie Jones said that she has been with the 3 Step Plan for more than six years. “It is a very simple system that puts members in touch with others who know that they want a home-based business. For those who decide that this is the business system for them, it will help them both professionally and financially,” said Jones.

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Posted By: Andy Willoughby

Despite what some people may think about network marketing, Entrepreneur Andy Willoughby’s 3 Step Plan has assisted many people start and manage home businesses.  Willoughby’s members assess how the 3 Step Plan has offered them the financial freedom and flexible hours they have always desired.

Review the 3 Step Plan: http://www.3stepplan.com

Denise and Rob Carver, members of the 3 Step Plan reviewed the system.  “Andy Willoughby’s 3 Step Plan has changed our lives.  My husband’s income was our sole income for the past 20 years. But everything changed in 2007 when he was diagnosed with Multiple Sclerosis and was unable to work. With Andy Willoughby’s 3 Step Plan, we took control of our own finances. The 3 Step Plan is so simple and truly made for anyone to use.  We started this almost three years ago and haven’t looked back,” said Denise Carver.

For Patty Messer, a retired school teacher, octogenarian parent and mother to an adult special needs daughter, the 3 Step Plan has allowed her to manage her own schedule and finances. “Retirement means a fixed income, but the cost of living continues to rise. I am not able to work outside the house with specific hours. The 3 Step Plan gives me the freedom and flexibility to be able to work from home while taking care of my family. I am very grateful to Andy Willoughby for providing a method of advertising that is both rewarding and successful,” Messer said.

David Gillispie added that the plan is reliable, easy to use and informational. “Andy Willoughby’s 3 Step Plan has been advertised for several years, people recognize that it is a stable system.  This system provides very useful training, support and tools that proved to be successful in building my home business,” Gillispie said.

Willoughby is grateful to those who are successfully utilizing his 3 Step Plan. “I created this business system to give people the opportunity to have financial freedom, and at the same time, to not have their lives consumed by work,” said Willoughby.

Learn more about Andy Willoughby’s 3 Step Plan: http://www.3stepplan.com or http://andywilloughby.com.