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More small businesses use Twitter, Facebook to promote versus traditional advertising

Wednesday, July 28th, 2010

Posted By: Andy Willoughby

Here is an article from the USA Today about the growing use of social media among small businesses. More of them are choosing to utilize social media at the expense of traditional forms of advertising. Small businesses view it as an easy way to maintain contact with current customers while reaching out to new ones.

A new study by MerchantCircle found that more than half of nearly 10,000 respondents nationwide said they plan to create or maintain a social networking presence in the next three months. This number is the highest since the survey began a year ago and is up from 41% in the first three months this year.

More small businesses use Twitter, Facebook to promote

SAN FRANCISCO — A surge in social-media use by small businesses reflects a shift in how they operate and their comfort with increasingly easy-to-use technology.

In growing numbers, small-business owners are adopting social-networking services, location-based services, Twitter and online video to promote products and services, according to a new study by MerchantCircle, a social network for small businesses. It polled a fraction of its more than 1.3 million members.

The survey results are the strongest evidence yet that small businesses — which account for more than 90% of all U.S. companies and fuel the economy — are accelerating their use of social media at the expense of traditional media such as newspapers, the Yellow Pages and radio. Even e-mail messages have taken a beating.

Businesses with fewer than five employees “see Facebook and others as a way to reach targeted consumers” while saving marketing expenditures during a rough economy, says Darren Waddell, vice president of marketing at MerchantCircle.

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Entrepreneur Andy Willoughby’s 3 Step Plan Members Review Home Business Success

Tuesday, July 6th, 2010

Posted By: Andy Willoughby

Despite what some people may think about network marketing, Entrepreneur Andy Willoughby’s 3 Step Plan has assisted many people start and manage home businesses.  Willoughby’s members assess how the 3 Step Plan has offered them the financial freedom and flexible hours they have always desired.

Review the 3 Step Plan: http://www.3stepplan.com

Denise and Rob Carver, members of the 3 Step Plan reviewed the system.  “Andy Willoughby’s 3 Step Plan has changed our lives.  My husband’s income was our sole income for the past 20 years. But everything changed in 2007 when he was diagnosed with Multiple Sclerosis and was unable to work. With Andy Willoughby’s 3 Step Plan, we took control of our own finances. The 3 Step Plan is so simple and truly made for anyone to use.  We started this almost three years ago and haven’t looked back,” said Denise Carver.

For Patty Messer, a retired school teacher, octogenarian parent and mother to an adult special needs daughter, the 3 Step Plan has allowed her to manage her own schedule and finances. “Retirement means a fixed income, but the cost of living continues to rise. I am not able to work outside the house with specific hours. The 3 Step Plan gives me the freedom and flexibility to be able to work from home while taking care of my family. I am very grateful to Andy Willoughby for providing a method of advertising that is both rewarding and successful,” Messer said.

David Gillispie added that the plan is reliable, easy to use and informational. “Andy Willoughby’s 3 Step Plan has been advertised for several years, people recognize that it is a stable system.  This system provides very useful training, support and tools that proved to be successful in building my home business,” Gillispie said.

Willoughby is grateful to those who are successfully utilizing his 3 Step Plan. “I created this business system to give people the opportunity to have financial freedom, and at the same time, to not have their lives consumed by work,” said Willoughby.

Learn more about Andy Willoughby’s 3 Step Plan: http://www.3stepplan.com or http://andywilloughby.com.


How to Finance a Growing Business

Monday, June 14th, 2010

I want to share an article from The Wall Street Journal written by Colleen DeBaise about how to expand your home-based business to increase wealth with business lines of credit, microloans or bank loans.

How to Finance a Growing Business

We’ve looked at how you can get your hands on the cash necessary to start your own business. (See related article, “How to Fund a Start-up”) But once you’ve been operating for a few years, you might need another round of cash—this time to expand or improve your business.

For instance, say your home-based business has really taken off. You’ve hired a few employees, you’re regularly meeting with more clients—and now the space in your basement seems pretty tight. You dream of buying or leasing some nice office space, furnishing it to suit your tastes, wiring it for Internet access and installing new equipment.

Expansion into new locations or territories is generally the most common reason a small business might search out a business loan. An entrepreneur who’s been in operation a few years might have other reasons to seek out financing, too—perhaps he or she wants to buy more inventory, upgrade equipment, renovate an existing facility or simply boost working capital.

Sometimes a growing business might have enough capital to fund an expansion or improvement outright. But the owner might seek out financing to ensure there’s enough money on hand to cover any unexpected businesses expenses that arise. And of course, some business owners simply can’t afford to lease new space or open another store unless they’ve got a loan. In that case, they’re betting that the revenues generated by the expansion or improvement will cover the cost of the loan.

It’s always a calculated risk to take on debt, so if you are considering it, you need to make sure the benefits are worth it. Maria Coyne, head of KeyBank’s Business Banking in Cleveland, cautions that loans aren’t for the unprepared: “If you lend someone money who’s not ready for it, or who doesn’t have a plan for it, then in many cases you are just hastening their failure.” In other words, you’d better do your homework first.

(Read More)


The Key To Happiness

Monday, May 24th, 2010

Posted By: Andy Willoughby

key to happy 300x199 The Key To Happiness Every year my green boat tries to retire. I go to start it up for the first time and it plays possum. I have guests waiting to ride my boat and it doesn’t start. This year too, it was just a fuse, but it was a pain and embarrassing. Most material objects will wear out, rust or quit and eventually let you down. It is just stuff, fancy stuff is just stuff.  If you have it and can afford it, fine.  If you can’t afford it, you aren’t missing much.  Oh and find company with people who want to be with you, not for your material objects. If our passions are in our possessions we will be disappointed.  However, if our passions are in our eternal relationships (God first), we have hope for being happy.


Entrepreneur Andy Willoughby and Founder of the 3 Step Plan Business System, Explains How To Become A Successful Entreprenuer

Thursday, May 6th, 2010

I would like to share with all of you about how you too can become a successful entrepreneur. 74 percent of the wealthiest people in America run their own business. By becoming your own boss you can control your own income and have the financial freedom you have always wanted!

3 step plan entreprenuer 300x177 Entrepreneur Andy Willoughby and Founder of the 3 Step Plan Business System, Explains How To Become A Successful Entreprenuer

What is a good way to start becoming an entrepreneur?

“One of the best and simplest ways today in today’s society is through network marketing because you can start very inexpensively. Just like for instance the 3 Step Plan, the marketing system that I operate. The 3 Step Plan is a way that a person can invest $35 to actually start their business and the rest is all sweat equity.”

Watch Video…


With April being Tax month, Use the Recovery Act's Loss Carryback Provision

Thursday, April 8th, 2010

Posted By: Andy Willoughby

It’s April, and that means the tax deadline is right around the corner. As I was reviewing Business Week’s daily tips for small businesses I came across this information which I feel is very beneficial for small businesses.

Use the Recovery Act’s Loss Carryback Provision

The 2009 tax deadline is quickly approaching. Balancing the demands of running your business with preparing a complicated tax return can be a daunting task, especially with new tax laws in place.

Enacted as part of the American Recovery & Reinvestment Act of 2009, the loss carryback provision extends the opportunity for small businesses to take those losses and offset income from five years instead of two. To qualify for the five-year carryback provision, a small business must have no greater than an average of $15 million in gross receipts over a three-year period that ends with the tax year of the net operating loss. It is available to corporations and companies organized as a partnership, sole proprietorship, or S corporation.

If you haven’t filed your taxes yet, the loss carryback provision is helpful to keep in mind when filling out forms 1045 and 1139.

Peter Bingaman
Vice-President, Small Business Services
Deluxe
Shoreview, Minn.